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Sunday, 11 August 2024

Nasha Mukt Bharat Abhiyaan Pledge

Nasha Mukt Bharat Abhiyaan Pledge NMBA Pledge in Telugu, in English


On the occassion of 5th annual day of Nasha Mukt Bharat Abhiyan, all DyEOs, MEOs and all management schools HMs are instructed to conduct a mass pledge against drugs on 12.8.24,ie., Monday at 9 AM in all educational institutions.


The Department of Social Justice and Empowerment (DoSJE) being the nodal agency for drug demand reduction launched the flagship mass awareness campaign 'Nasha Mukt Bharat Abhiyaan' (NMBA) on 15th August 2020 which is now expanded to all the districts of the country. With your constant support, NMBA has been able to sensitize and educate 11.20+ crore people including 3.54+ lakh youth, 2.35+ lakh women, 3.38+ lakh educational institutions and 9000+ master volunteers through 3.40 lakh activities conducted at various levels across the country.


As we approach 78th Independence Day, NMBA is entering its 5th year since the launch. For this, a set of activities has been planned that can be conducted in all States/UTs. The theme for this year's NMBA celebration is: 'Viksit Bharat ka Mantra, Bharat ho Nashe se Swatantra'


On this occasion, DoSJE is organising a country-wide mass pledge against Drugs which is enclosed (Annexure I) on 12th August 2024, at 9:00 AM, covering all schools, colleges, universities including engineering and medical colleges, IIMS, IITs, polytechnic colleges, fashion institutes, and other public institutions. I request you to convene a meeting of all the officials and stakeholders of your State to make this programme a success by taking the following action:


  1. Make arrangements for all the schools, colleges, universities, public institutions to take pledge on on 12 August 2024, at 9:00AM.
  2. Appoint nodal officers at both state and district level for coordination between DoSJE and state/districts for smooth execution of the program.
  3. The concerned authorities may consider display of backdrop during pledge taking ceremony while taking photographs/videos. A suggested sample is enclosed (Annexure II).
  4. A suggestive list of social, cultural and sports activities that can be conducted in educational institutions/ hotspot areas/ prominent public places. is as follows:
    • Inter/intra school/college competitions, seminars, webinars, workshops, anti drug human chain formations, students rallies, flash mobs, nukkad nataks in the state/districts.
    • Sports and physical activities like marathons, walkathons, run against drug abuse, sports tournaments to be organised
    • Planting 1 (one) sapling in all the school/college campus, dedicating it to Nasha Mukt Bharat Abhiyaan.
    • An e-pledge has been made available on the NMBA website (https://nmba.dosje.gov.in/content/take-a-pledge). All the students, youth, women, employees and others may be urged to take this e- pledge and download the certificate.

Download NMBA Pledge in Telugu, English

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